Tuesday, December 29, 2009

200,000 New Jobs to be Created

Each Property Will Create 600 to 800 New Jobs – Nearly 200,000 New Jobs Nationally

The stores, restaurants, recreational venues, and cinema will create high quality service jobs. The Tuscan River business model is designed to provide compensation packages that will attract an extremely capable team dedicated to making each Guest visit as delightful as possible. The Park properties will be excellent corporate citizens in their home communities, reflecting well on corporate partners.

Monday, December 28, 2009

An All Star Team is Developing Tuscan River

Tuscan River has assembled a team of professionals to lead the Company through its initial growth stage. These individuals are leaders of firms with resources that provide Tuscan River with the ability to execute its development plan in a way that benefits all its Partners. The professionals engaged on the Tuscan River team included the most talented minds in their respective fields. The team includes Carl Yankowski and Pat Flaherty, who together were responsible for the marketing strategy that introduced the initial PlayStation model and the VAIO computer for Sony; and later developed the turnaround plan implemented by Reebok in the late 1990s. Leading the team’s property staff recruiting and training effort is Grace Andrews and Jackie Sonnabend, whose hospitality clients have included Sonesta International Hotels, the Trapp Family Lodge, Le Meridien Hotels, and Ritz Carleton. The company’s retail sales implementation is led by Doug Fleener, who as Bose Corporation’s retail store director built the company’s retail group from 4 to 100 stores. Doug's recent appearance on MSNBC can be found at http://www.retailcontrarian.com/press.html.

Thursday, December 24, 2009

Tuscan River Movie Script Looking Great

I just read a working draft for the first part of the Tuscan River movie script. Pat Corbitt has done an excellent job of taking the story opening and building in exciting action scenes. The script successfully portrays the story's main characters - both the six children from present day Earth and the mysterious Lisa from Tuscan River - while also establishing the groundwork for the conflict that will happen later in the movie. One thing the initial draft of the book version of the story does not do very well is develop the character of individuals within the Arpiann Confederation. The script corrects that problem, and I am anticipating that this improvement will cascade into a very exciting climax while setting the stage for future stories.

I am looking forward to reading the rest of the script, which is on track to be completed by mid January.

Friday, December 18, 2009

Pat Corbitt Writing Tuscan River Screenplay

Pat Corbitt, a Producer, Director, and Screenwriter based in New Jersey has begun work on the first Tuscan River motion picture screenplay. Pat has written, produced and directed over one hundred broadcast and corporate television shows over a 40+ year career, receiving international awards and commendations for his work. Pat is producing and directing special effects on several major feature films in 2010 and 2011; and he is producing and directing the 2012 CGI animated family film theatrical release of Ogden Nash’s holiday classic, “The Christmas That Almost Wasn’t.” His documentary on wind power, “Winds of Change,” shot throughout the world over a 2-year period, is slated to be released in mid-2010. Pat has also written the script for, and produced and directed, the recently released CGI animated family entertainment DVD, “How The Hampsters (sic) Saved Christmas,” along with directing its iTunes music video, “Time to Party,” starring “Hampton and the Hampsters.”


Pat authored these current family feature film screenplays: “The Christmas That Almost Wasn’t” (CGI animation, based on an Ogden Nash tone poem), “Sky Island” (with co-author, Cathy Dipierro; a CGI animation, based on an L. Frank Baum story of the same name), and “The Discovery” (live action, original script).

Recognized as one of the production world’s authorities in digital and legacy live-action production technologies and computer animation, for Pat has been a guest speaker and panelist at the NAB, IBC, Macworld, ITS, ITVA, and a host of other international industry conferences, including at Universities and International Film Festivals. With over 50 international awards to his credit, Pat has produced animations and graphics for nearly every major domestic broadcast television network, a number of studios and independent producers, and for most of the Fortune 500 companies. Pat has directed and produced extensively in film, SD video, HDTV, and digital acquisition technologies all over the world with more than a dozen feature films, 200+ TV sporting events, 50+ documentaries and special interest shows, 200+ commercials, and over 500+ corporate/medical/industrial productions.

Pat has served as the visual effects director/ and designer for the feature films “Megiddo” (theatrical), “Britannic” (Fox World Premier), “I’ll Remember April” (Fox Family), “Doomsday Rock” (Fox Family), “Ravager” (Sci-Fi Channel World Premier), and “Within the Rock” (Sci-Fi Channel World Premier), “Raptor Island” (Sci-Fi World Premier). Pat also supervised special effects and CGI for two Bruce Campbell films: “Alien Apocalypse,” was featured by the New York Times, and was the top rated original World Premier film in the history of the SciFi Channel. The second Campbell film, the quirky new cult feature, “Man With a Screaming Brain,” aired as an original feature film on SciFi.

Notable among Pat’s diverse television animation and directing credits are: “CBS 48 Hours” (original show open and interstitial animations), “NBC Wimbledon” (animation), NASCAR Pocono 500 (director), “NBC Olympics Home Video” (graphics and animation package), “The Magic of Muhammad Ali” (independent, PBS, producer/director), The Americas Cup (ESPN animation), Wide World of Sports international feeds (director, multiple years), “Dow Jones Week,” and “Wall Street Journal Report” (director).

Of special significance is Pat’s deep history of producing ancillary television media, CD-ROM, Internet and DVD releases. Working with partner Stonehouse Media in Princeton, Pat has produced, directed and supervised the graphic and animation content of landmark multiple CD-ROM projects for the US Secret Service (”Forward Edge,” an electronic crime training CD, 75,000+ copies in circulation), and the Bureau of Alcohol Tobacco and Firearms (”InterfireVR,” a virtual reality fire investigation tool with more than 100,000+ units in circulation; “Bomb Threat Response” with the Department of Education, 130,000+ copies; “Post Blast,” a virtual reality bomb scene investigation CD with more than 75,000 units distributed).

Pat has been married to his wife, Carol, for 40 years and lives and sails with her along the fabled “Jersey Shore.” They have 4 wonderful grown children and 5 terrific grandchildren.

The Relationship Economy

Most of us know the progression. Early human economies, such as they could be described, were hunter-gatherer economies. At some point we evolved to agrarian economies, then industrial economies, and more recently information economies. Then Pine, Gilmore and others came along and pointed out that we had emerged an “experience economy.”


Looking around, it seems like something more is going on. More than experiences, we appear to be looking for experiences with meaning, often in the context with our relationships with others. Perhaps that expains the success of Facebook. More than information, it provides us with experiences – specifically experiences of relating to others. Facebook is a product of the emerging Relationship Economy?

For a brief moment I thought I might be on to something new. But that was unlikely given the few billion other people out there. Sure enough, a quick search yielded http://www.relationship-economy.com/, a web site that at first glance appears to discuss social media in-depth. I’ve only taken a quick look at the material on this site, and much of it appears focused on the commercial aspects of connecting organizations to people – commercial relationships.

The aspect of the Relationship Economy that interests me is the demand for enterprises that can support the growth of personal relationships between friends and family. Tuscan River is seeking to serve this new economy, by providing real places for families and friends to gather and strengthen bonds in a relaxed environment free from outside distractions. Facebook and other social media are onto something in providing virtual environments that support the Relationship Economy. Tuscan River’s value proposition is that it will successfully be a real-world environment that supports what people view as a growing need – the ability to be a part of select close-knit communities with those they choose to spend their days.

You Break It, You Buy It

Although Tuscan River complements more than competes against shopping centers, the mall is still a great place to learn how better serve Entertainment Park Guests. Things I saw in the mall yesterday that you will not see at Tuscan River …


- Signs that warn you that if you or your child break something that you will have to buy it. What a dumb business move! In other words, if I or my child accidentally break something in your store, you not only want to be compensated for your costs – you want to make a profit on my mistake. In other words, you’d like my money but you don’t really trust that I can behave responsibly in your store. You might as well post a sign in your store that says “Keep Out!”

- Demonstrating hair care products using the same comb and hair clips on multiple people without cleaning them between uses. Maybe this is legal because this was a mall kiosk and not a hair salon, but it is not sanitary.

- Salespeople more interested in their laptop video game than helping customers find the product they wanted. Note that this was not a computer game store, nor even an electronics store. This was a sports memorabilia store. After speaking to a customer for over 30 seconds while only occasionally looking up from their laptop screen did the salesperson reluctantly put the computer down and get up to show the customer where to find what they wanted. The salesperson appeared put out that the customer could figure this out on her own.
No wonder people are shopping more online.
We’ll work hard to make sure that Tuscan River assembles property teams that focus on our Guests’ needs while communicating that they are the reason these Entertainment Parks are being developed.

The Tuscan River Entertainment Park – A Quick Orientation

The concept is simple: how do we create a readily accessible place people can easily enjoy a pleasant mix of leisure oriented activities in a secure yet stimulating setting. The first answer is to create many places, each located within 30 minutes of everyone. The second answer is to create in each of those places venues where people can eat, shop, play, and enjoy entertainment. The third answer is to make that environment architecturally engaging and pleasing.

Those answers have been combined to create the Tuscan River Entertainment Park concept. The Parks have four table service restaurants, several leisure oriented retail stores, an indoor amusement pavilion and sports center, and a unique multi-screen motion picture cinema; all surrounding a landscaped park. The architectural firm of Prellwitz / Chilinski Associates, Inc., has rendered the concept for a site in Sturbridge, Massachusetts.